A Sure Way of Making Enemies – and How to Avoid It

When Theodore Roosevelt was in the White House, he confessed that if he could be right 75 per cent of the time, he would reach the highest measure of his expectations. If that was the highest rating that one of the most distinguished men of the twentieth century could hope to obtain, what about you […]
You Can’t Win an Argument

Shortly after the close of the war, I learned an invaluable lesson one night in London. I was manager at the time for Sir Ross Smith. During the war, Sir Ross had been the Australian ace out in Palestine; and, shortly after peace was declared, he astonished the world by flying halfway around it in […]
In a Nutshell

SIX WAYS TO MAKE PEOPLE LIKE YOU Rule 1: Become genuinely interested in other people. Rule 2: Smile. Rule 3: Remember that a man’s name is to him the sweetest and most important sound in the English language. Rule 4: Be a good listener. Encourage others to talk about themselves. Rule 5: Talk in terms […]
How To Make People Like You Instantly

I was waiting in line to register a letter in the Post Office at Thirty-Third Street and Eighth Avenue in New York. I noticed that the registry clerk was bored with his job — weighing envelopes, handing out the stamps, making change, issuing receipts — the same monotonous grind year after year. So I said […]
How to Interest People

Everyone who visited Theodore Roosevelt at Oyster Bay was astonished at the range and diversity of his knowledge. “Whether it was a cowboy or a Rough Rider, a New York politician or a diplomat,” wrote Gamaliel Bradford, “Roosevelt knew what to say to him.” And how was it done? The answer was simple. Whenever Roosevelt […]
An Easy Way to Become a Good Conversationalist

I was recently invited to a bridge party. Personally, I don’t play bridge—and there was a blonde there who didn’t play bridge either. She had discovered that I had once been Lowell Thomas’ manager before he went on the radio, that I had travelled in Europe a great deal while helping him prepare the illustrated […]
If You Don’t Do This, You Are Headed for Trouble

Back in 1898, a tragic thing happened in Rockland County, New York. A child had died, and on this particular day the neighbours were preparing to go to the funeral. Jim Farley went out to the barn to hitch up his horse. The ground was covered with snow, the air was cold and snappy; the […]
A Simple Way To Make A Good First Impression

I recently attended a dinner party in New York. One of the guests, a woman who had inherited money, was eager to make a pleasing impression on everyone. She had squandered a modest fortune on sables, diamonds, and pearls. But she hadn’t done anything whatever about her face. It radiated sourness and selfishness. She didn’t […]
Do This and You’ll Be Welcome Anywhere

Why read this book to find out how to win friends? Why not study the technique of the greatest winner of friends the world has ever known? Who is he? You may meet him tomorrow coming down the street. When you get within ten feet of him, he will begin to wag his tail. If […]
Nine Suggestions on How to Get the Most Out of This Book

1. If you wish to get the most out of this book, there is one indispensable requirement, one essential infinitely more important than any rule or technique. Unless you have this one fundamental requisite, a thousand rules on how to study will avail little. And if you do have this cardinal endowment, then you can […]